You know what you will need to shoot your music video production you will need to determine how to put it together. Crew, cast props. What do you don't need and need. Me? I stick with a team I've worked with before, creates a much smoother shoot.
For instance, if you are doing a shoot in a company and you hear the Director of Marketing discussing they need another video for a related product or service, you need to telephone the person that hired you (if they are not already on the shoot) as soon as you get a break to notify them that you overhead this info.
But what has not changed is the ability or not to use the video medium to tell a story. How you capture the images may be constantly evolving - and I now do that with a Sony XP1 HDV camera which is just great for video production for my clients - but linking it all together so it is not boring is a skill that just real video producers know. When to stop the interview grab, when to use audio, when to use a few graphics, when to use natural sound up bits - these all translate into a free streaming video production that works pop over to these guys for the client and the people who'll be watching that video creation.
Being on the opposite side of this procedure I understood the feelings and mindset of a couple. It was stressful. If they were not offered, it was scheduling an event, it was finding the band only to be let down. It was settling for what was supposed to be the biggest day of our lives.
But you can avoid lots of wasted time and effort by asking (and answering) these four questions. It's a list of queries we go over with all of our new clients and many have felt it's attracted accountability and great focus to the decisions they were making. Don't let this list fool you. Knowing the answers to these questions clarifies your business and marketing goals to your prospects AND you.
So, to follow the dating analogy, the prospect may decide to have coffee with you (visit your site and opt-in to your VIP coupon listing ), then visit my blog later for a sandwich (stop by your shop to get more information or consult with you), then ask their friends what they think of you. You have the idea.
But, as for print advertising? I feel that as time goes by, it will retain its importance in the marketing mix. In fact, I useful content think it will become more targeted and coordinated, as the media that contain it and thrive on it, will continue to be forced to evolve.